10 Fast Ways to Become a Better Writer
Despite how useful facts and lists are, stories are what resonate. We’re pulled into the grip of a helicopter crash, and most of...
Thoughts/musings from the leading edge of media, entertainment & technology
Posts by Author David Wertheimer
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To Fend Off Apple, Google Might Let You Pay With Your Voice
For a while, it seemed like mobile payments were a geek’s dream wrapped in a whole lot of hype. But with last year’s...
Snapchat Local Stories
Snapchat’s newest feature could turn Our Stories into hip, visual back channels by locals for locals only. Snapchat has expanded...
Pinterest Will Introduce a ‘Buy’ Button This Year
Pinterest — not just for pinning anymore. Buy, buy, buy. This is a very big deal! Read full article on Re/code.
The Role of Digital in TV Research, Fanship and Viewing
As President of Digital at Fox, I know that digital platforms are changing the way people experience television and there are more...
The Low-fat Diet Myth
The Food Pyramid we were all taught growing up was a joke. Never based on real science. What we know now from real science is that low...
The Rise of the Robotic Co-Worker
While people may be wary of a robotic workforce, “software” colleagues could make companies stronger. “This happier...
Text, Voice, Video or In-Person?
Communication is evolving quickly, offering more options than ever before. So what is the best way of communicating in 2015, text,...
Brand U Events – Inspiring the Next Generation of Media Talent
If you know of up-and-coming media stars at F500 companies, let us know! I’ve been working with Bonin Bough on bringing his new...
The Reimagination of Daily Life in 2015
Technology pervades every aspect of business, and it’s changing faster than ever. In 2015, the onslaught of connected devices...