Thoughts/musings from the leading edge of media, entertainment & technology

Wertheimer.

Focused on the future of entertainment & media

Virtual Reality Isn’t (Just) Playing Games

By David Wertheimer • Aug 18, 2015

How High Def Is Changing Your Brain

By David Wertheimer • Aug 17, 2015

Facebook Is About to Test Its Enormous Solar-Powered...

By David Wertheimer • Aug 17, 2015

3 Native Advertising Myths

By David Wertheimer • Aug 14, 2015
Snapchat Stories for Brand

How To Leverage Snapchat Stories for Your Brand

Snapchat Stories have quickly propelled the instant messaging network to one of the biggest social media networks for business. Learn...
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Teens Using Social Media

How Teens are Using Social Media

People spend a lot of time and energy trying to understand what young consumers are doing and what it means for the future of media...
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Instagram Brand Videos

The Top Branded Instagram Videos of 2014

No surprise, but the companies that take social, and Instagram in particular, seriously, do well in the rankings. Made-for-the-medium...
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Social Media Fans

Social Media Fans Might Not Be Your Best Customers

At FOX, we have many of the largest social communities in the world. We have individual fan pages with more than 75M likes, and we...
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cause and effect

Cause And Effect

Even in the world of entertainment, people are reluctant to label viewership and social volume, just for example, as cause and effect....
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