Thoughts/musings from the leading edge of media, entertainment & technology

Wertheimer.

Focused on the future of entertainment & media

Virtual Reality Isn’t (Just) Playing Games

By David Wertheimer • Aug 18, 2015

How High Def Is Changing Your Brain

By David Wertheimer • Aug 17, 2015

Facebook Is About to Test Its Enormous Solar-Powered...

By David Wertheimer • Aug 17, 2015

3 Native Advertising Myths

By David Wertheimer • Aug 14, 2015
Snapchat Discover

Snapchat Launches Discover

Snapchat now has a Discover feature, which will let you see content from brands like ESPN, CNN, Vice and Warner Music. Read full...
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When Traditional Meets Digital Marketing

When Traditional Marketing Meets Digital Marketing

Traditional and Digital Marketing: When Worlds Collide. A changing landscape means leveraging the best of the old and the new. The...
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Intelligence Machines

Intelligent Machines: Fear and Optimism

When I ran the Institute for Creative Technologies at USC, I had some of the leading researchers in artificial intelligence working in...
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LinkedIn

LinkedIn is working on two new products to help coworkers connect

If you think LinkedIn is solely useful in regard to resume building and creating a professional presence, think again. Competing with...
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Mobile Industry

Mobile Industry Generated $3.3 Trillion Last Year, Created 11 Million Jobs

Dramatic improvements and changes in mobile communication have led to accelerations in the industry. Mobile is connecting and...
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YouTube is the Video Champ

Despite competition, YouTube is still the champ

After another massive year for brands, creators, mainstream celebrities, and viral stars on YouTube, the platform is charging into...
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Statistics

8 out of 10 Statistics are Completely Made Up

Statistics are assumed to be objective, trustworthy, and factual; in reality, statistics are often manipulated, flawed, or presented...
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SleepIQ

Smart bed for kids knows when they’re awake, keeps monsters away

Sleep IQ’s smart bed for kids is every parent’s dream. With adoptive, personalized features, monitoring your child’s...
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Facebook knows you better than your friends

Here’s Proof That Facebook Knows You Better Than Your Friends

A new study shows that Facebook actually knows you better than your friends do. Read full article here.
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Business Storytelling

Tell Your Business Story Like a TED Pro

Everybody knows that storytelling is key to success in entertainment. But what everyone should know is that storytelling is critical...
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