Thoughts/musings from the leading edge of media, entertainment & technology
Winning the Story Wars with Jonah Sachs
The ability to tell a story and to tell it well is what will set you apart from every other business. The Business of Story podcast recently had a conversation with Jonah Sachs, co-founder and chief storytelling officer of Free Range Studios, author of Winning the Story Wars and creator of viral videos like The Story of Stuff. He offers advice through an epic story’s narrative and shares his go-to storytelling tool, MERIT: Memorable, Emotional, Relatable, Immersive, Tangible. Read more here: http://bit.ly/1UcS2Qi
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