Thoughts/musings from the leading edge of media, entertainment & technology

Wertheimer.

Focused on the future of entertainment & media

Posts with category Digital

Virtual Technology

7 Mind-Blowing Ways Virtual Technology Will Change Your World

The future of VR… The distinction between what is real and what is virtual is blurring and will forever change how you work....
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Generation Z

How Generation Z Will Change the World

Born into a post-internet world, Generation Z are high-speed, mobile and digitally adept. Connected from their homes and their...
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Millenials Coming of Age

Millennials Coming of Age

One of the largest generations in history is about to move into its prime spending years. Millennial’s are poised to reshape the...
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Google Mobile Search Rankings

Are publishers ready for Google’s ‘mobile-friendly’ rankings?

Google’s “mobilegeddon” is coming, and not all publishers are going to be prepared. Google said in February that it plans to...
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Brand Storytelling

Brand Storytelling Is About to Get Much More Effective

Content is the new digital currency. We see it in the ways publishers are reshaping their products, and in the way social networks...
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Evolution of TV

Evolution of TV: Reaching Audiences Across Screens

In this article, Think With Google digs into their first dynamic about the transformation of TV— reaching fragmented audiences...
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Storytelling in Digital Media Age

Storytelling In The Digital Media Age

Brand managers must understand how consumers engage on an emotional level in order to accurately predict whether their advertising or...
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Marketing Campaigns

7 Must-Read Articles to Supercharge Your Mobile Marketing Campaigns

Looking to super-charge your mobile marketing campaigns? According to a recent report, 84% of companies are lacking a formal mobile...
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Google Search Hacks

12 Google Search Hacks That Will Make You Love Google Even More

Google search hacks…check out a few that you can do: Choose your next snack by comparing food Keep track of your TV schedule Use...
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SEO Strategy

The New Age of SEO: Why Your Approach Must Change

New year, new SEO strategy? “SEO best practices are going to change whether we like it or not. It’s easy to get set in...
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