Thoughts/musings from the leading edge of media, entertainment & technology

David Wertheimer.

Focused on the future of entertainment & media

Posts tagged with brand

Zappos Embrace Holacracy

Zappos Embraces Holacracy as Millennials Shape the Future of Work

Millennials are the kids who were born between 1977 and 2000. They’re also the next generation of buyers, sellers and CEOs. Many...
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Brand Stroytelling

Scrap the Boring Stuff – Make Your Brand’s Story Mean Something

Someone somewhere said something about how boring people rarely make history. Well, the same can be true about businesses and their...
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Snapchat Discover

Snapchat Discover: Why It Wins the Storytelling Game

Snapchat is reinventing the way we (young people) consume news and engage with content/brands. For example, Snapchat Discover...
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Brand Storytelling

Brand Storytelling Is About to Get Much More Effective

Content is the new digital currency. We see it in the ways publishers are reshaping their products, and in the way social networks...
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Storytelling is Timeless

Storytelling is Ubiquitous

Storytelling is ubiquitous. In the era of engagement marketing, the essence of what makes us marketers won’t change. No matter how...
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Brand Storytelling

5 Brand Storytelling Considerations to Reach Audiences around the World

When it comes to building audiences and turning prospects into customers, brand storytelling works — if it’s done right. A...
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Snapchat Stories for Brand

How To Leverage Snapchat Stories for Your Brand

Snapchat Stories have quickly propelled the instant messaging network to one of the biggest social media networks for business. Learn...
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