Thoughts/musings from the leading edge of media, entertainment & technology

Wertheimer.

Focused on the future of entertainment & media

Virtual Reality Isn’t (Just) Playing Games

By David Wertheimer • Aug 18, 2015

How High Def Is Changing Your Brain

By David Wertheimer • Aug 17, 2015

Facebook Is About to Test Its Enormous Solar-Powered...

By David Wertheimer • Aug 17, 2015

3 Native Advertising Myths

By David Wertheimer • Aug 14, 2015
Disruption Does Not Define Success

‘Disruption’ Does Not Define Success. Here Are 5 Principles That Do.

Disruption’ does not define success. Entrepreneur provides us five principles that do: Understand and respect the “as is”...
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Grab Game Changing Attention

7 Proven Ways to Grab Game-Changing Attention

Facebook, Apple, and the most popular celebrities captivate their audiences by using this surprising, science-based approach. Inc and...
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Product Hunt

Product Hunt turned my side project into a startup

Great story of innovation and entrepreneurship and the power of ProductHunt. Read how ProductHunt turned his side project,...
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Relationship Building Habits

The 3 Relationship-Building Habits You Need to Develop

Startups and large corporations alike are dependent upon relationships for revenue generation. Savvy marketing and sales leaders...
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Storytelling is Timeless

Storytelling is Ubiquitous

Storytelling is ubiquitous. In the era of engagement marketing, the essence of what makes us marketers won’t change. No matter how...
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5 Ways to Keep Learning

5 Ways to Keep Learning and Save Your Career

Think your days of studying ended in college? Think again. Today’s employees are tasked to further their educations–or...
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Content is King

There is a secret to writing smart content that go viral

There is a secret to writing smart, long-form articles and content that go absolutely viral. Here, Fast Company shares how to do that:...
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Simple Questions Lead to Great Innovations

The Art of Simple Questions Lead to Great Innovations

Great companies begin by wondering about simple things and asking simple questions — eventually leading companies to great...
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Evolution of TV

Evolution of TV: Reaching Audiences Across Screens

In this article, Think With Google digs into their first dynamic about the transformation of TV— reaching fragmented audiences...
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Storytelling in Digital Media Age

Storytelling In The Digital Media Age

Brand managers must understand how consumers engage on an emotional level in order to accurately predict whether their advertising or...
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