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Thoughts/musings from the leading edge of media, entertainment & technology
Posts by Author David Wertheimer
174
The Importance Of Taking Notes
Richard Branson knows…No matter how big, small, simple or complex an idea is, get it in writing. But don’t just take notes for...
The roadmap to contextual communications: sensors, apps & analytics
“Contextual Communication” is going to be a critical trend over the upcoming years. If you don’t already know,...
Learn this Simple Steve Jobs Simple Productivity Hack
Steve Jobs’ trick to achieve laser focus can be applied to both companies and individuals. In the years I worked with Steve Jobs...
Real Innovation is About Solving Problems, not Having Ideas
Everyone seems to have a great idea for a new product or app. But when it comes down to what you should go forward with, most of the...
The Key Elements of Killer Content Marketing
Content marketing is a way to produce what people want instead of producing what they shun. It also shows potential customers that...
7 Must-Read Articles to Supercharge Your Mobile Marketing Campaigns
Looking to super-charge your mobile marketing campaigns? According to a recent report, 84% of companies are lacking a formal mobile...
5 Brand Storytelling Considerations to Reach Audiences around the World
When it comes to building audiences and turning prospects into customers, brand storytelling works — if it’s done right. A...
Variety’s Entertainment & Technology Summit
Great time speaking on a panel at Variety’s Entertainment & Technology Summit.
12 Google Search Hacks That Will Make You Love Google Even More
Google search hacks…check out a few that you can do: Choose your next snack by comparing food Keep track of your TV schedule Use...