Thoughts/musings from the leading edge of media, entertainment & technology

Wertheimer.

Focused on the future of entertainment & media

Virtual Reality Isn’t (Just) Playing Games

By David Wertheimer • Aug 18, 2015

How High Def Is Changing Your Brain

By David Wertheimer • Aug 17, 2015

Facebook Is About to Test Its Enormous Solar-Powered...

By David Wertheimer • Aug 17, 2015

3 Native Advertising Myths

By David Wertheimer • Aug 14, 2015
Good Communication Skills

How To Be Someone People Love To Talk To

From Bakadesuyo: When do we learn good conversation skills? Well, we don’t. We’re just kind of expected to pick them up…...
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Password Free World

Are we moving toward a password-free world?

Are we moving toward a password-free world? It’s likely, according to IDC’s latest prediction. Lots of ideas about the...
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Apple Watch and Tesla Model S

Control your Tesla Model S with your Apple Watch

With the official launch of the Apple Watch in April, drivers of the Tesla Model S will be able to do a lot more than just push an...
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Google and Twitter Partnership

5 things brands should know about the Google-Twitter partnership

Wondering how the Google and Twitter partnership will affect your marketing? Digiday provides five pros and cons that brands should...
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SEO Strategy

The New Age of SEO: Why Your Approach Must Change

New year, new SEO strategy? “SEO best practices are going to change whether we like it or not. It’s easy to get set in...
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Storytelling

7 Ways Storytelling Makes Your Content More Compelling

Don’t be afraid to use storytelling to connect with your audience. If you have something great to say, there is no reason why...
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TIME Selling Ads Programmatically

Time Inc. Now Selling Print Ads Programmatically

Time Inc. is now letting marketers buy print ads with the same automated technology used to buy digital ads. Programmatic ad-buying is...
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Big Data

This is why human perspective is essential in understanding big data

Future of Research – Algorithms Aren’t Enough: Why Human Perspective is Essential to Big Data: Science has classically been...
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Employee Engagement

4 Ways Encouraging Employee Engagement Improves the Bottom Line

Entrepreneur provides us a few data-backed ways employee engagement (or lack thereof) can affect a company’s bottom line:...
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Internet of Things Button

Tech firm designs an ‘internet button’ that is integrated with IFTTT

The Internet of Things is becoming a fast reality. In 2010, the idea of connecting electronic devices to the Internet was just for...
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